Smart by name, smart by nature. Carissa Smart was smart (and brave) enough to follow the advice we all get, but so often don’t follow: “Do what you love”. Aware this would lead to a fulfilling and happy...

Perhaps offering quick, inner-city blow-dries for the busy, smart, modern woman isn't a new concept. But perhaps if you infuse women's empowerment in every single brush stroke and back comb and confidence and collaboration into every...

In late 2013 New Zealand based Beck launched An Organised Life, a blog and accessories brand designed to elegantly bring structure and organisation into busy lives of women across New Zealand, Australia and beyond. Through...

When a new brand launches and sells out of its entire line in 24 hours, regardless of the product category, you take notice. When a new brand gets stocked by online beauty giant Adore Beauty...

Peek inside the Bag, Business and beautiful Brain of Anna Vidovic (nee. Lavdaras). Anna left her role at Harper’s Bazaar and the world of publishing in early 2018 to launch PHILÉ, Australia's most chic cashmere...

For this VESTIRSI In Her Bag interview we spoke to the philanthropic powerhouse behind Call Time on Melanoma, a not-for-profit initiative for (sun) smart women Lisa Patulny. Lisa aims to blow the whistle on melanoma...